- Who is your specific audience?
- What is your purpose/goal for the program?
- How does the purpose appeal to your adience?
- How does this program fit with the goals of your College Council?
Working Out the Details
- Select a date
- Check for available space and reserve the room
- Check for exams, other campus activities and events happening at the same time as your event
- Decide on a budget
- Have a leader who is in charge of delegating tasks and making sure everything runs smoothly
- Contact speakers/groups in advance
- Purchase needed supplies
- Make an outline for the program
- Consider what will be the most effective way
- Advertise at least 1 week in advance
- Use word of mouth in addition to fliers
- Follow these guidelines:
- Make them big, colorful, and eye catching
- Be creative–Facebook events, flyers, chalking and posters are good, but you can always do something out of the ordinary (e.g. put up balloons at the Clock Tower)
- Make sure all forms of publicity is approved by Emily (Director of PR)
- Publicity should be timed properly. Allow plenty of time for people to see them, but don’t put them out too soon or else people will forget
- Publicize in different areas (e.g. Underpass, stairwells, DUC TVs etc.)
- All advertisements should contain the following:
- The CS40 logo (i.e. the Dome)
- WHAT: name of event with brief description
- WHEN: date and time
- WHERE: building, room and possibly directions
- WHO: sponsoring group
- WHY (if necessary): purpose of the event
- COST ASSOCIATED? If it is free, emphasize it!
- Arrive early to set up
- Arrange the room/area accordingly
- Greet presenters
- Greet residents/participants
- Thank everyone at the end
- Clean up
- Send thank you notes to presenters (if necessary)
- Were your goals met? Why, why not?
- Would you repeat this program? Why, why not?
- Could this program be improved? How?
- Submit the poster, success rating, and event description.